Home | Robb Willer

Robb Willer

Professor | Stanford University

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Robb Willer is a Professor of Sociology, Psychology (by courtesy), and Organizational Behavior (by courtesy) and the Director of the Polarization and Social Change Lab at Stanford University

He studies politics, morality, cooperation, and status.

Popular Writing

How can the U.S. help prevent more political violence?

More Republican politicians are endorsing vaccination. It just might work.

Here’s what persuades Americans to support democracy over party

How to convince Republicans to get vaccinated

Opinion: Why the January 6 hearings could be a game changer

Why Progressive Candidates Should Invoke Conservative Values

Featured Videos

Research

Media

Goldenberg, A., Abruzzo, J., Willer, R., Halperin, E., & Gross, J. (In Press). Homophily and Acrophily as Drivers of Political Segregation. Nature Human Behaviour.

Santos, L., Voelkel, J. G., Willer, R., & Zaki, J. (In Press). Belief in the Utility of Cross-Partisan Empathy Reduces Partisan Animosity and Facilitates Political Persuasion. Psychological Science.

Voelkel, J. G., Malik, M., Redekopp, C., & Willer, R. (In Press). Changing Americans’ Attitudes about Immigration: Using Moral Framing to Bolster Factual Arguments. The ANNALS of the American Academy of Political and Social Science.

Mernyk, J. S., Pink, S. L., Druckman, J., & Willer, R. (2022). Correcting Inaccurate Metaperceptions Reduces Americans’ Support for Partisan Violence. Proceedings of the National Academy of Sciences.

11/12/22

The Guardian Discusses our Research on Activist Tactics

11/7/22

Interviewed About the Strengthening Democracy Challenge on The Gist

11/1/22

Our Op-Ed on partisan violence in the Washington Post

10/31/22

Our work on democracy discussed in Scientific American

Talks

11/10/22

Election Community Network

10/28/22

Big Team Science conference

10/28/22

Democracy Communications Collaborative

10/12/22

Alluvial Collective, Jackson, Mississippi

10/28/22

Democracy Communications Collaborative

9/29/22

Bridging Divides & Strengthening Democracy: From Science to Practice

Podcast Appearances

Work in Progress

11/7/22

Interviewed about the Strengthening Democracy Challenge on The Gist

12/14/20

Interviewed about the benefits of gossip on You are Not So Smart

9/9/20

Discussed COVID-19 research on Two Psychologists Four Beers

Voelkel, J. G., Stagnaro, M.N., Chu, J., Pink, S., Mernyk, J., Redekopp, C., Cashman, M., Druckman, J., Rand, D., & Willer, R. Megastudy identifying successful interventions to strengthen Americans' democratic attitudes.

Article

Clayton, K. & Willer, R. Endorsements from Republican Politicians Can Increase Confidence in U.S. Elections. http://dx.doi.org/10.2139/ssrn.3961104.

Article

Voelkel, J. G., Mernyk, J. S., & Willer, R. Resolving the Progressive Paradox: The Effects of Moral Reframing on Support for Economically Progressive Candidates. https://doi.org/10.31234/osf.io/mtfjn. Press Release.

Article